663 Natoma Street, San Francisco, CA 94103, San Francisco, 94103 - 12 bed, 3 bath
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San Francisco, CA 94103
This Value-Add Multi-Family Asset represents a Strong Value Opportunity at a List Price of $1,850,000, positioned near its $1,723,019 Fair Market Value. While the property currently holds a Poor Condition Rating, the massive 4,500-square-foot structure and City Skyline and Bay View provide a significant canvas for forced appreciation. Featuring RED Zoning and immense Development Potential, this triplex offers substantial upside in the high-demand SoMa tech corridor. This is a strategic acquisition for Value-Add Investors or Developers looking to capitalize on San Francisco’s urban growth.
Comparables within 1 miles sold in recently
| Address | Sold Price | Beds | Baths | Sq Ft | $/Sqft | Distance |
|---|---|---|---|---|---|---|
★ 663 Natoma Street Subject | $1,850,000* List Price | 12 | 3 | 4,500 | $383 | - |
A 732-734 Natoma Street Active | $1,348,000 List Price | 0 | 0 | 3,120 | $432 | 0.1 mi |
* Subject property listed price vs sold prices of comps.
Property is extensive renovation needed.
Built in 1907, this multi-family property shows significant age throughout. The kitchen features very outdated light wood cabinets, laminate countertops, and older white appliances (including a visible gas range and a microwave on a cart), indicating a need for substantial renovation. The bathroom is equally dated with a clawfoot tub, pedestal sink, and worn green marble-look floor tiles. While the hardwood floors are present, they are worn and not recently refinished. Light fixtures are basic and old-fashioned. The property is livable but requires extensive rehabilitation and modernization of major systems and aesthetics to meet contemporary standards, aligning with the 'poor' condition criteria.
Situated in the dynamic and vibrant South of Market neighborhood, offering excellent access to tech companies, cultural attractions, trending bars, boutique shopping, and fine restaurants, making it highly desirable for renters.
The property boasts tremendous development potential based on RED zoning per San Francisco Planning Code and eligibility for local and California State bonuses, indicating substantial future value appreciation.
Described as an ideal acquisition for investors, offering an affordable per-square-foot basis with substantial upside potential in one of the top real estate markets in the U.S.
Built in 1907, the property is over a century old, suggesting potential for outdated infrastructure, systems (plumbing, electrical), and layouts that may require significant capital expenditure for modernization or renovation.
Each of the three 4-bedroom units has only one bathroom, which is a low ratio for multiple occupants and could be a drawback for tenant appeal and convenience.
The 1,873 square foot lot is relatively small for a 4,500 square foot multi-family building, potentially limiting outdoor space or easy horizontal expansion options.
663 Natoma Street is a 4,500 square foot multi-family property on a 1,873 square foot lot in the dynamic and vibrant South of Market neighborhood of San Francisco. The property is comprised of three (3) four bedroom/one bath apartments. The units are individually metered for gas & electricity. Situated just south of Market Street, SoMa is home to many of the city's museums, art galleries and headquarters of several major software and internet companies. The area is packed with trending bars, boutique shopping, museums, art galleries, and fine restaurants. Easy access to public transportation is a must and SoMa is surrounded by several Muni lines, from the Metro Rail to historical streetcars. This neighborhood has everything you need just a short walk or ride away. This is an ideal opportunity for an investor looking for an affordable acquisition based on a per-square foot basis with substantial upside potential, in one of the top real estate markets in the U.S. In addition this property has tremendous development potential based on RED zoning per San Francisco Planning Code and eligibility for local and California State bonuses.
No exterior & parking available.
No sensitive facilities data found.
| Feature | Subject | Average Home | Neighborhood Ranking (50 Listings) |
|---|---|---|---|
| Beds | 12.0 | 8.0 | 80% |
| Baths | 3.0 | 3.0 | 50% |
| Square foot | 4,500 | 3,656 | 80% |
| Lot Size | 1,873.08 | 2,000 | 20% |
| Price | $1.85M | $1.39M | 80% |
| Price per sq ft | $411 | $411 | 50% |
| Built year | 1907 | 1914 | 40% |
| HOA | $0 | $0 | 50% |
| Days on market | 142 | 163 | 40% |
Dec 1, 2025
$1,850,000
Initial Listing